Reference

#ThemeClaimReference
1Lens Care compliance85% of patients perceive themselves to be compliant with lens wear and care good practice, but only 2% of these patients actually meet the recommended safety levelsRobertson, D.M., and Cavanagh, H.D, 2011, Optom Vis Sci. [e-journal] 88(12), pp 1402-1408. Available through National Centre for Biotechnology Information website [Accessed 01 July 2020].
2Lens Care compliance92% of consumers seek lens care compliance info from their ECP or in practiceOpinion Health, 2019. Lens Care Solutions Study. United Kingdom.
2Lens Care compliance72% of consumer do not follow five key steps of a compliant lens care regimeOpinion Health, 2019. Lens Care Solutions Study. United Kingdom.
2Lens Care compliance67% don’t rinse their lenses with fresh solution every time before insertionOpinion Health, 2019. Lens Care Solutions Study. United Kingdom.
2Lens Care compliance60% don’t leave their contact lenses every time to soak overnightOpinion Health, 2019. Lens Care Solutions Study. United Kingdom.
2Lens Care compliance55% don’t place their cleaned lenses into the lens case with fresh solution every timeOpinion Health, 2019. Lens Care Solutions Study. United Kingdom.
2Lens Care compliance66% don’t always thoroughly rinse each side of the contact lens after rubbing and before storingOpinion Health, 2019. Lens Care Solutions Study. United Kingdom.
2Lens Care compliance72% don’t always place drops of solution onto the contact lens and rub each side of the lens to clean it and remove dirt or debrisOpinion Health, 2019. Lens Care Solutions Study. United Kingdom.
2Lens Care complianceA third of wearers use something other than contact lens solution to clean their lens case: 27% use water 14% use saline 13% use water and soap / detergentOpinion Health, 2019. Lens Care Solutions Study. United Kingdom.
2Lens Care compliance75% of wearers clean their contact lens case less frequently than dailyOpinion Health, 2019. Lens Care Solutions Study. United Kingdom.
2Lens Care compliance8% of wearers never clean their lens case at allOpinion Health, 2019. Lens Care Solutions Study. United Kingdom.
2Lens Care complianceGood cleaning ability ranks as the top reason why a patient is happy with their current contact lens solution (55%)Opinion Health, 2019. Lens Care Solutions Study. United Kingdom.
2Lens Care compliance35% are satisfied with their contact lens solution because it improves their contact lens comfortOpinion Health, 2019. Lens Care Solutions Study. United Kingdom.
3Lens Care complianceHalf of contact lens patients experience frequent discomfort and on average in in every four drop out of contact lens wear entirelyBickle, K., Nichols, K., 2014. Contact lens discomfort defined. Contact Lens Spectrum/Special Edition, pp.18-22.
4Biotrue MPS9 out of 10 who considered stopping lens wear, significantly reduced their likelihood of dropping out of contact lens wear after using Biotrue® multi-purpose solution for just 2 weeksRah, M., et al., 2014. Reducing dropout of contact lens wear with Biotrue® multipurpose solution. Clinical Ophthalmology, 8, pp. 293-299.
5Biotrue MPSDual disinfection system contains an optimal combination of two disinfectantsBiotrue®multi-purpose solution package insert.
6Biotrue MPSOffers unsurpassed disinfection efficacy* (*All soak times as per manufacturer recommended minimum soak time.)David, B., et al. Evaluation of multipurpose solutions for in vitro biocidal efficacy against a challenge of ocular clinical isolates including methicillin resistant staphylococcus aureus and methicillin-resistant staphylococcus epidermidis strains. Rochester.
7Biotrue MPSAn innovative protein management system to maintain natural tear protein functionWright, E.A., et al,2012. Preservation of human tear protein structure and function by a novel contact lens multipurpose solution containing protein stabilizing agents. Eye & Contact Lens, 38(1),pp.36-42.
8Biotrue MPSDelivers patient convenience when cleaning with just a 4 hour soak time to achieve clean lensesBiotrue® multi-purpose solution package insert.
9Biotrue MPSAdvanced formulation contains the wetting agent hyaluronan for continuous patient comfortScheuer A. C., 2009 . Adsorption and Controlled Release of a Polysaccharide Conditioning Agent from Soft Contact Lenses. Rochester.
10Biotrue MPSAdvanced formulation contains the wetting agent hyaluronan for continuous patient comfortMillward Brown., 2010. Biotrue® Product Test (#640).
11ReNu MPSGently cleans, rinses, lubricates, disinfects and stores soft contact lenses, including silicone hydrogelsBausch + Lomb, 2006. A study to compare ReNu®Multi-purpose solution vs Alcon Opti-Free Express® Multi-purpose solution when used with silicone hydrogel lenses worn on a daily wear basis (#497). Rochester.
11ReNu MPSIt helps keep sensitive eyes comfortable with a solution as gentle as one’s natural tearsBausch + Lomb, 2006. A study to compare ReNu®Multi-purpose solution vs Alcon Opti-Free Express® Multi-purpose solution when used with silicone hydrogel lenses worn on a daily wear basis (#497). Rochester.
12ReNu MultiPlus MPSReNu® MultiPlus solution effectively disinfects lenses - contains DYMED™, providing superior disinfecting efficacy (exceeds ISO standalone procedure log reduction values) and effectively kills micro-organisms on the lensBausch + Lomb, 2006. Proven performance in soft lens care.
13EasySeptRemoves proteinBausch + Lomb, 2009. ISO/FDA stand alone procedure for disinfecting products of BL-3100-EZS05 after 7 months of storage at 25°C and 40°C (RO637). Rochester.
14Biotrue MPSIncreases the likelihood of contact lens patient satisfaction as a clean lens means a comfortable lensRah, M., et al., 2014. Reducing dropout of contact lens wear with Biotrue® multipurpose solution. Clinical Ophthalmology, 8, pp. 293-299
15Biotrue MPSAdvanced formulation contains the wetting agent hyaluronan for continuous patient comfortMillward Brown., 2010. Biotrue® Product Test (#640).
16Biotrue MPSAn innovative protein management system to maintain natural tear protein functionWright, E. A., et al., 2012. Preservation of human tear protein structure and function by a novel contact lens multipurpose solution containing protein stabilising agents. Eye & Contact Lens, 38(1), pp. 36-42.
17Biotrue MPSDelivers proven disinfectionDavid, B., et al. Evaluation of multipurpose solutions for in vitro biocidal efficacy against a challenge of ocular clinical isolates including methicillin resistant staphylococcus aureus and methicillin-resistant staphylococcus epidermidis strains. Rochester.
18GeneralWearing contact lenses can have many benefits, and when cared for properly, can provide a comfortable and convenient way to work, play, and live for the approximately 140 million people who wear them globallyNichols, J., Willcox, M., Bron, A., et al, 2013. The TFOS International Workshop on Contact Lens Discomfort: Executive Summary. Invest Opthalmol Vis Sci. 54, TFOS7-TFOS13.
19Biotrue MPSRehydrate - provides up to 20 hours of moisture to cushion and rehydrate your lenses for comfortable wear throughout the day
Scheuer A. C., 2009 . Adsorption and Controlled Release of a Polysaccharide Conditioning Agent from Soft Contact Lenses. Rochester.
20Biotrue MPSRehydrate - provides up to 20 hours of moisture to cushion and rehydrate your lenses for comfortable wear throughout the day
Millward Brown., 2010. Biotrue® Product Test (#640).
21Biotrue MPS90% say that Biotrue keeps their lenses feeling clean throughout the day
Bausch + Lomb, 2008. A study to evaluate the product performance of Bausch + Lomb BL-3100 BPZ02 multi-purpose solution compared to Alcon Opti-Free Replenish multi-purpose solution when used with silicone hydrogel contact lenses worn on a daily wear basis (#562). Rochester.
22Biotrue MPS87% say that Biotrue keeps their eyes feeling healthy
Bausch + Lomb, 2008. A study to evaluate the product performance of Bausch + Lomb BL-3100 BPZ02 multi-purpose solution compared to Alcon Opti-Free Replenish multi-purpose solution when used with silicone hydrogel contact lenses worn on a daily wear basis (#562). Rochester.
23Biotrue MPS82% say that Biotrue provides continuous comfort
Millward Brown., 2010. Biotrue® Product Test (#640).
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ProductClaimReference
1Bausch + Lomb ULTRA Multifocal for AstigmatismUltra comfort and consistently clear vision. With 3-Zone Progressive Design™ and OpticAlign™ Design for stable, seamless vision near, far and in-between.1,2,5ULTRA® Comfort Experience™ for Presbyopia Data Analysis Phase 1 + 2. 2017.
2Bausch + Lomb ULTRA Multifocal for AstigmatismThe OpticAlign™ Design provides ballasting in the lower hemisphere to minimise lens rotation— ≤5° rotation for 95% of patients.2
Bausch + Lomb ULTRA® Multifocal for Astigmatism stabilisation study.
3Bausch + Lomb ULTRA Multifocal for AstigmatismSIMPLE OFFERING3,4 Easy to fit, in stock and ready to ship3,4

EASY TO FIT FIRST TIME 4 of 5 patients successfully fit in one visit3*
Bausch + Lomb, 2013. Perceptions of Bausch + Lomb PureVision® 2 for Presbyopia (#815). Rochester.

*When the ECP followed the fitting guide
4Bausch + Lomb ULTRA Multifocal for AstigmatismSIMPLE OFFERING3,4 Easy to fit, in stock and ready to ship3,4Bausch + Lomb., 2016. A study to evaluate the product performance of two designs of soft toric lenses (#ROC2-16-016). Rochester
5Bausch + Lomb ULTRA Multifocal for AstigmatismFor comfortable vision throughout the day5Rah, M., Reindel, W., et al., 2015. Interest and Acceptance of a new contact lens technology in today’s practice. Poster Presentation AOA Annual Meeting, Seattle.
6Bausch + Lomb ULTRA Multifocal for AstigmatismSeamless vision at all distances ranked by ECPs as most important for successful multifocal toric lens wear.6  

When considering a successful multifocal toric lens fitting experience, ECPs rank minimal rotation as most significant.6
SERMO., 2019. Multifocal Toric Contact Lenses survey.
7Bausch + Lomb ULTRA Multifocal for AstigmatismThe 3-Zone Progressive Design™ includes three distinct power zones to deliver exceptional vision and seamless transitions across all distances.1,7  

Like Bausch + Lomb ULTRA® for Presbyopia, this lens features large areas of consistent focusing power in the near, intermediate, and distance zones.7
Reindel, W., et al., 2015. Ergonomic Utility of Progressive Multifocal Contact Lenses: A Comparison of Power Profiles Across Near, Intermediate and Distance Zones. AAO Poster Presentation.
8Bausch + Lomb ULTRA Multifocal for AstigmatismMaintains 95% of its moisture for a full 16 HOURS8Bausch + Lomb, 2013. 16 Hour bilateral dispensing evaluation of methacrylamide lenses as compared to Air Optix® Aqua, Acuvue® Oasys® and Biofinity® lenses (#ROC2-13-002).
9Bausch + Lomb ULTRA Multifocal for AstigmatismThe lens that 9 out of 10 astigmatic presbyopes preferred over their previous contacts, readers or spectacles.9Bausch + Lomb., 2019., Bausch + Lomb ULTRA®  Multifocal for Astigmatism Patient Evaluations Survey. Binomial Confidence Intervals for Claim Support.
10-12Bausch + Lomb ULTRA Multifocal for AstigmatismAlmost 50% of the European population (~245M) falls within the presbyopia candidate age range and this population is growing10.Demographic outlook for the European Union 2020, EPRS | European Parliamentary Research Service, March 2020. 11.Population structure indicators, Eurostat 3 July 2020. 12.Population change, Eurostat 10 July 2020
13Bausch + Lomb ULTRA Multifocal for AstigmatismBut as vision correction needs increase with age, contact lens wear decreasesVision Needs Monitor 2013.
14Bausch + Lomb ULTRA Multifocal for Astigmatism47% of patients have astigmatism in at least one eye*Young, G., Sulley, A., Hunt, C., 2011. Prevalence of astigmatism in relation to soft contact lens fitting. Eye & Contact Lens, 37 (1).
*The prevelance of patients showing astigmatism of 0.75 and 1.00D or greater in at least one eye was 47.4%
15Bausch + Lomb ULTRA Multifocal for Astigmatism27 million astigmatic presbyopes aged between 45 and 54 in Europe that could be using contact lenses. 11,12,13,14
16-17Bausch + Lomb ULTRA Multifocal for AstigmatismAlthough presbyopes need vision correction for all distances15, near and intermediate vision are cited as the biggest concerns about becoming presbyopic1616.The 2020 Study of US. Multifocal contact lens market. 17. Opinion Health Questionnaire, December 2018.
18Bausch + Lomb ULTRA Multifocal for AstigmatismOver half of astigmatic presbyopes contact lens wearers say as vision correction changed, contact lens options haven’t kept up with their needsKadence, 2019. Presbyopic Astigmats Symptom Tracker Quantitative Report.
19Bausch + Lomb ULTRA Multifocal for Astigmatism75% of astigmatic presbyopes agree multifocal toric contact lenses offer benefits over current correctionDeNovo Research Solutions,. 2018. Bausch + Lomb ULTRA® Multifocal for Astigmatism contact lens price sensitivity with consumers (n=502).
20Bausch + Lomb ULTRA Multifocal for Astigmatism9 out of 10 patients agree that Bausch + Lomb ULTRA® contact lenses are as comfortable at the end of the day as they are at the beginning 5
21Bausch + Lomb ULTRA Multifocal for AstigmatismHIGH PATIENT SATISFACTION Almost 90% Clear near vision up close 95% Clear vision at intermediate 93%Clear vision at distance 92% Comfortable throughout the dayBausch + Lomb., 2019., Bausch + Lomb ULTRA® Multifocal for Astigmatism Patient Evaluations Survey.
22Bausch + Lomb ULTRA Multifocal for Astigmatism87% preferred Bausch + Lomb ULTRA® Multifocal for Astigmatism over their previous contact lenses, readers or spectaclesBausch + Lomb., 2019., Bausch + Lomb ULTRA® Multifocal for Astigmatism Patient Evaluations Survey. Binomial Confidence Intervals for Claim Support
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ProductClaimReference
1Biotrue® ONEdayBausch + Lomb Biotrue® ONEday, the contact lens with the most moisture1ACLM, 2020. ACLM Year Book Online. https://www.aclm.org.uk/online-access.
2Biotrue® ONEdayBiotrue® ONEday uses a revolutionary Surface Active TechnologyTM 2Bausch + Lomb, 2011. Hypergel Surface Characterisation Memo, Rochester.
3Biotrue® ONEdaylocks in nearly 100% moisture for 16 hours3Bausch + Lomb, 2012. A clinical evaluation of Biotrue® ONEday compared to 1-DAY ACUVUER MOIST ®, 1-DAY ACUVUE® TruEye® and DAILIES® AquaComfort PLUS® dehydration data preliminary results and claims support (ROC2-11-63). Rochester.
4Biotrue® ONEdayproviding the highest tear film stability of leading daily disposable lenses4Tomy, L., Chan, O., Reindel, B., Ste_en, R., January 2020. Non-Invasive Tear Break-Up Time Evaluation of Six Unique Daily Disposable Lens Materials After 10 Hours of Wear. Global Specialty Lens Symposium.
5Biotrue® ONEdaymaximum comfort for patients.5Bausch + Lomb, 2012. A study to evaluate the product performance of a daily disposable soft contact lens (#700). Rochester.
6Biotrue® ONEday for Presbyopia4 out of 5 patients successfully fit in just one visit6.  Bausch + Lomb, 2013. Perceptions of Bausch + Lomb PureVision® 2 for Presbyopia (#815).
7Biotrue® ONEday for Presbyopiapatients will experience high levels of satisfaction with the excellent near, intermediate and distance vision for real world tasks.6,7Wright, M., et al., 2016. Capturing the presbyopic opportunity. Review of Optometric Business.
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